Thursday, March 14, 2013

Helpin' Hamburger & Guinness Black Lager

On the last night before Sarah returned, I realized that I'd only had either leftovers (that she'd made the prior week) or sandwiches while she was gone. It appeared that my self-concept as a creative bachelor-chef extraordinaire was in jeopardy. Taking stock of the fridge contents, I began to cook.

1/4th Onion, chopped
1/3rd bell pepper, chopped
1 lb ground beef

Chop and sauté the bell pepper and onion with some olive oil, salt, and pepper. Throw the meat in and brown it.
Then add:

11.2 oz Guinness Black Lager
1 cup water
2 healthy dollops of sour cream
1 box Kraft macaroni and cheese (noodles and cheese-powder packet)

Mix and heat to boiling. Reduce heat. Cover; simmer about 25 minutes, stirring occasionally, until pasta is tender. Remove from heat, allow to cool. Kit kinda of turned into a DIY Hamburger Helper

Beginning and end of the simmering stage
Well it doesn't look great, maybe adding something like peas or using red pepper bell pepper instead of yellow would make it pop more. Oh well; I thought it was decently tasty.

Guinness Black Lager

I got this six-pack because I like schwarzbier, but also because it was actually brewed in Ireland. A huge percentage of the Guinness and Harp you've seen on shelves this week with prominent "IMPORTED" labels is brewed in Jamaica or Canada. It's a solid, if unremarkable schwarzbier. But what's interesting to me is that you'll never hear the marketing out of Dublin use that term. These commercials are targeted toward a different sort of beer drinker, one that's more concerned with image and justifying his beer choice to others. It's quite the contrast to, say, Sam Adams' advertising campaign that revels in independence and attention to brewing specificity.

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